2 for Frozen Food.

It's all over your television. You hear about how at Olive Garden you can have two entrees, sometimes even with an appetizer and dessert for only $22! What a deal! These promotions are what drive large populations into restaurants such as Chilis, Applebees, and Red Lobster. A large majority of the United States restaurant business is focused on giving people as much food as possible for the cheapest amount for both the producer and the consumer. But have you ever thought about how these companies are able to sustain them? It is all in the food. Usually when I tell people that I refuse to eat at restaurants with the 2 for $22 deal I am immediately labeled as a snob who would probably rather spend my time in Whole Foods buying overpriced kale. My reason for not eating at these restaurants is solely because I do not agree with their alternative motives. They do not care what they feed their customers, as long as it is the cheapest for them. This results in frozen mass-produced meals that are distributed to many of their chain locations all over the United States. To the average American they see a great way to feed their whole family while going out to eat. The process of making this food is so widely unknown that it is safe to say we have no idea what we are really eating. To the producer, it's all about what brings in the most profit rather than what is good considered to be wholesome food for the consumers.  For example, if we trace back an aspect of a meal, such as the meat, it's completely disgusting. The cheaper it is for meat producers to raise the cows or chicken they sell usually results in animals being treated the worst. Don't get my wrong, my opinion about these restaurants does not solely derive from animal cruelty. It is a much greater issue than that. No matter how poor the conditions are for these animals, producers are still allowed to label it as natural. In fact, when it comes to the food industry the term natural does not even have a real definition anymore. Lobbyists have won the battle against the FDA to not hold any regulations towards labeling foods as 'natural'. This is scares me! If we trace back a piece of steak and find out that the original cow spends its day sitting in its own manurer. Those feces then somehow find its way into the cow's food and therefore into our food. This same piece of steak can easily be labeled natural, just as easy as the all organic piece of steak. Without these regulations it makes it even more difficult for us to know what we are putting in our bodies. A typical consumer feels as if they can trust a restaurant to serve quality food. However I feel that what defines quality food does not just reflect how a meal tastes. It should also reflect the overall health of the food. My body is extremely important to me and I like to know what goes into it. This does not say that I only eat organic and shop at high-end groceries though. I just would rather spend my dinner out at a small hole in the wall restaurant or cooking in my own kitchen rather than buy into these mass marketing schemes that work to feed people without the concern about regulations.

2 comments

  1. Hi Lexi,

    Interesting post. Popular chain restaurants spend huge amounts of money on advertising in hopes of convincing the audience to eat their food. Often I find that these advertisements are misleading. Restaurants constantly claim that their food is high quality and fresh. On the contrary, I have a friend who works at one of the restaurants you mentioned above and he says that at least 90% of the food is frozen before being served. This is a testament proving that these companies falsely advertise in order to get customers to spend more money.
    Restaurants like these operate as a business first a restaurant second. They do as much as they can to get you to spend more money. Whether it's advertising on TV, or providing seemingly good deals to get customers to spend more money, chain restaurants will always have their own best interest in mind.

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  2. Hey guys,

    Both posts really have opened my I see many of the aspects in this industry. Coming from the perspective of a college student who really doesn't have extra money to spend on a high end groceries and such things from Whole Foods and Sprouts, nor do I really have the ability to cook the food that I buy at the grocery stores, so the "two for twenty-two" has always been a very appealing thing for me. Perfect for a date night. However knowing what we do about the treatment of the animals as well as knowing that the hormones injected into our food are terrible for us, the only benefit Is the money aspect. Seeing that that is beneficial for the producer and some percentage of the population I see no end in sight.

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