Service with a fake smile

If there is something that working in retail has taught me it is that the vast majority of other people do not have any sense of patience. As a sales associate it is my job to provide our customers with great customer service that leaves a memorable impression of our store. I enjoy my job very much and do a lot to achieve this. However, I've noticed that while try to accomplish this I have run into many horrible people that lose a sense of respect for sales associates. It makes my job much harder to keep a smile while I'm being yelled at by a customer because they couldn't find their size or they waited 15 minutes in line on a busy Saturday afternoon.
We live in a world where the customer is always right because the customer is the one who helps a business stay alive. I believe there comes a point when the customer is not always right. They are just rude. Especially during the holiday season shoppers seem to lose the sense of reality that sales associates are people too. It is not our fault that we don't carry every size or we are so busy our line is out the door, yet some customers feel all of that is under our control. When a customer is yelling at me at the registers because my store doesn't compare to higher end stores I have to stand there with a smile and continue to try to make their experience as pleasant as possible. It is my job to remain calm and take this all in no matter how rude they are. The only thing I can do is continue to provide the best customer service I can and remember when I go shopping to treat every associate with respect no matter how frustrated I am.

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